Next Generation Loyalty is borned ! Ingenico launch its solution of mobile loyaltie program for retailers and quick-service restaurants. This solution will offer interaction with digital consumers via smartphone, website or in-store.
Ingenico's Next Generation platform and smartphone application combines loyalty, gifting, promotion management and secure payments across multichannel retail environments including web, POS, mobile Point of sales and self-service kiosks, the announcement said. Customers can redeem vouchers against services and products purchases via a QR code. This solution collects loyalty points, they are based on collected for product savings and discounts.
The geo-location services in Ingenico's smartphone application allow retailers to provide targeted offers to consumers and allow consumers to locate their nearest store and to find offers local and relevant to their needs.
"Mobile technology is revolutionizing the retail experience for both businesses and consumers. Many leading retail brands are already using the very latest mobile point of sale technology to eliminate long lines, reduce lost sales from long waits, and target their customers with relevant offers," said Pierre-Antoine Vacheron, executive vice president and managing director of Europe-Sepa.
He added, "This latest application from Ingenico will set a new benchmark for retailers wishing to take advantage of the very latest in mobile point of sale technology, whilst ensuring full compliance with all payment regulations and standards. With minimal set-up effort required, it's a genuine 'plug in and play solution' that can deliver real bottom line results for our customers."
Labels: business development asia, m-pos EMV Level2, M-POS projects in Europe, mobile point of sales, mobile POS project for europeans banks
